In 2018, Business Insider reported that a whopping 70% of employers used social media to screen job applicants. By visiting candidates’ Twitter, Facebook, and Instagram profiles, among others, hiring managers took note of the language and attitudes used when posting...
The age of technology has made digital marketing a necessity for businesses. Even so, the internet is a fairly uncertain place, especially for businesses considering digital marketing. How can you be sure your business is handling it correctly? This is what success...
When you’re looking to grow your business and your brand, Public Relations (PR) is an area on which you should always focus. Having a solid PR strategy is a great way to not only increase brand awareness but essentially build up your business to potentially increase...
Business and marketing have reached new heights since the development of the internet, and now, social media platforms. Social media has changed the way many companies operate, while also creating multiple avenues for entrepreneurs across the world to create their...
In today’s day and age, it seems like virtually everyone is using social media in some form or another. Each month, approximately 328 million people tweet, 700 million people use Instagram, and 2 billion people use Facebook, and each day 158 million people are using...
