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Maintaining Professionalism on Social Media

Maintaining Professionalism on Social Media

In 2018, Business Insider reported that a whopping 70% of employers used social media to screen job applicants. By visiting candidates’ Twitter, Facebook, and Instagram profiles, among others, hiring managers took note of the language and attitudes used when posting...
What Does Success in Digital Marketing Look Like?

What Does Success in Digital Marketing Look Like?

The age of technology has made digital marketing a necessity for businesses. Even so, the internet is a fairly uncertain place, especially for businesses considering digital marketing. How can you be sure your business is handling it correctly? This is what success...
3 Ways to Polish Your Resume

3 Ways to Polish Your Resume

Often, your resume serves as a company’s first impression of you, and you want it to be a good first impression. But beyond quadruple-checking grammar and updating your job experience, how can you make your resume stand out above the rest? The following three tips can...
The Keys to Mastering Professionalism

The Keys to Mastering Professionalism

Despite the industry, you work in, or if your company is large, small, or independently owned, professionalism is something that’s an essential key to success.  Being a successful professional can come in many different forms, but in general, there are a few different...
Standing Out From the Competition: A Business Guide

Standing Out From the Competition: A Business Guide

Running your own business comes with various benefits and rewards, but with that, also comes risks and challenges.  As a business owner, one of your greatest challenges regardless of your industry is your competition. Competition in the business world is fierce, for...
Creating an Effective and Successful PR Campaign

Creating an Effective and Successful PR Campaign

PR and branding go hand in hand in creating a successful reputation for a business or individual.  When working with a PR firm, you’re setting out to build your brand’s reputation so you can successfully connect and reach your audience in various ways.  From a...