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The Value of Social Media in Business

The Value of Social Media in Business

Business and marketing have reached new heights since the development of the internet, and now, social media platforms.  Social media has changed the way many companies operate, while also creating multiple avenues for entrepreneurs across the world to create their...
Essential Qualities of a Female Leader

Essential Qualities of a Female Leader

In today’s business world, the idea of being a “good manager” just isn’t enough.  Organizations and employees now focus on one’s ability to lead, rather than just simply manage.  While both men and women need to possess very similar leadership qualities, it’s no...
Useful Tips All Female Entrepreneurs Should Know

Useful Tips All Female Entrepreneurs Should Know

It’s no secret that the representation of women in entrepreneurship has been underestimated over the years.  However, recent statistics have shown that female entrepreneurs are quick on the rise. According to a 2017 American Express commissioned study, female owned...
3 Steps to Transform Your Idea Into Entrepreneurship

3 Steps to Transform Your Idea Into Entrepreneurship

Many people dream of starting their own businesses. They may have great talents and ambitions, and it is a natural human tendency to find its best outlet. If a person must leave their skills and abilities on the shelf, they often experience a feeling of wasting their...
Five UI Mistakes That Kill Customer Interaction

Five UI Mistakes That Kill Customer Interaction

A customer’s decision about whether or not to stay on a business website or purchase products depends largely on their ability to navigate the website, which makes User Interface all the more important. If a website is poorly designed, hard to navigate, or just...
Why Entrepreneurship Is All About Overcoming Obstacles

Why Entrepreneurship Is All About Overcoming Obstacles

Going into business for yourself is an exciting adventure though and it can certainly be a challenge as well. In fact, you may not anticipate all obstacles you’ll face as a first time entrepreneur. How could you? Having a firm grasp on how to face them is the...